Magento is an on premise eCommerce platform allowing for a high level of cutomization. It is available in both a free open source version and a paid Enterprise version. Magento is now part of the Adobe Experience Cloud.
Active development is only on the new Magento 2 platform, which is a complete rebuild and a very different core product. Direct upgrades are not possible and do require a new site to be built. All security updates for Magento 1 have ended as of June 30, 2020.
Being both on-premise and open source, Magento offers numerous advantages over other self-hosted eCommerce platforms
Magento offers a robust ecosystem of add-on developers building reusable modules for the platform. We can tailor your eCommerce store to achieve your desired customer experience as well as back-end processes to sync with your financial systems.
Robust add-on marketplace
Framework for building custom add-ons
API for Integration
Magento utilizes a template framework that allows for both the use of pre-built themes and custom designs
Numerous third party themes available
Custom designs possible
Magento includes multiple features out of the box for a robust online shopping experience
Wishlists and Product Comparisons